The Realty of Honest Reviews and Book Blog Tours

Last Saturday, March 1, 2014, I received an e-mail from the publicist who arranged the March Book Blog Tour for my novel, Running with the Enemy. She was writing to let me know that one of the tour hosts who’d agreed to read my book and review it on her blog wasn’t going to read it and there wasn’t going to be a review posted on that Blog (I’ve removed the blog’s name and it’s host’s name from this post).

Here’s the reason for the change: “I wanted to let you know that (the book Blog host) handed the book off to one of her other readers who requested it. She never told me that it was for one of her reviewers and not herself.  That reader found it too violent and couldn’t finish it. (The blog host) won’t be posting a review but will be posting a spotlight of the book instead.  I really have to wonder if there are people who think you soldiers were out in the field eating bonbons, rather than shedding blood for your country!  I thought I made it crystal clear in the invitation that this was not a feel good, romanticized fluff novel.”

Here’s my response to the publicist who arranged the tour:

It’s understandable that many readers in North America and Europe might be repulsed by the violence in the novel, because more than 93% of Americans, for instance, have never served in the military and even fewer have fought in a war.

There are more than 316 million Americans today, but only 1.8 million served in the Korean War; 2.7 million in the Vietnam War, and 2.3 million in the Iraq and Afghanistan Wars.

That means that in the United States, less than 2% (this number is probably much smaller due to the deaths of veterans over time) of the population has been exposed to the violence of war. Only a combat veteran understands what it’s like and we’re an often misunderstood minority most Americans would rather sweep under the carpet.

Low Res e-book and paperback covers joined December 13

e-book cover                                     paperback cover

In fact, the only exposure to war most North Americans experience is the romanticized, sanitized, Hollywoodized versions of war that is one of the reasons I joined the US Marines in 1965 thinking of glory and not gore. Over the years, I’ve only seen a couple of films that came close to real combat. Most films are fantasies that glorify boozing, violence and sex, and the few scenes of violence are usually edited (sanitized). This may explain why the big money makers from Hollywood are usually fantasies or cartoons like the recent Lego film that a neighbor said was silly.

It was in the summer of 1965 in MCRD (Marine Corps boot camp in San Diego) that I started to wake up to a reality often not found in films. That summer of training was harsh and demanding where fear coursed through our blood daily as the drill instructors pushed us to the physical and mental brink of collapse and sometimes beyond to strip us of our ignorant innocence and convert us into killing machines willing to die on command.

Then right out of boot camp, we were shipped to Vietnam, where my childhood dreams of glory and heroism from watching John Wayne movies (and other films) evaporated and never returned.  Instead, I came home in 1966 a heavy drinker with a heavy dose of PTSD and night flashbacks so vivid that I often awoke in a cold sweat in a semi nightmare state where I was back in the battlefield being hunted by the Vietcong.

Even to this day, I feel helpless if I don’t have a weapon within easy reach—a knife or a firearm. I still sleep with a .38 caliber pistol. If I lock that weapon up in the gun safe, I can’t sleep. I lay awake all night listening to every sound wondering how long it would take me to open the safe if someone broke in the house.

My medical provider is the Veterans Administration (VA), and on the door to the VA clinic I go to is a sign that says we have to leave any weapons in our cars—don’t bring them inside.

When I stopped swilling the booze back in the early 80s—after my first marriage ended—I started to manage the anger that comes with the PTSD so it wouldn’t consume me and destroy my life totally. The anger is always there like a simmering volcano that occasionally flares up. This may explain why I prefer the life of an introvert. Crowds make me nervous.

Running with the Enemy, although fiction, represents what I experienced in combat, and why I used that 1880 General William Tecumseh Sherman quote to open the book.

War, like rape, is hell. War does things to most of the troops who actually fight in combat. It’s also why I can’t condemn combat troops who end up committing atrocities like the Mai Lai massacre in Vietnam or what happened in Abu Gharib prison in Iraq where there was torture and abuse. Those troops didn’t need to go to prison for what they did. They needed help to recover from the combat trauma that ruined their lives. Maybe a mental hospital/prison would have been a better place to end up with help to heal if healing was possible.

Many if not all of us who joined the military mostly do so out of patriotism—naive and innocent we went off to war singing patriotic songs, and then, like a Dr. Jekyll, many of us combat veterans came back as a Mr. Hyde changed for the worse. For us who manage our demons and stay mostly in control, we must always be on guard to control the dark stain on our souls that was birthed in combat.

Running with the Enemy, not for the faint of heart, is on sale for .99 cents through March (2014) and in April the price returns to $3.99. A few pull quotes from reviews might paint a more complete picture of the story.

A judge for the 21st Writers Digest Self-Published Awards said, “Quite good and has a lot to say about the nature of conflict.” Another reviewer said, “Well written with very graphic language and violent scenes, but a very good suspense book.” A third reviewer said, “I was sucked in by the nitty gritty feng shui of the book; then repelled by the sexual violence.”

The reality is that as authors—if we are honest—we have no control over how any reader will respond to our work.

_______________________

Lloyd Lofthouse is a former U.S. Marine, Vietnam Veteran and English-journalism teacher.

His latest novel is the award winning Running with the Enemy that started life as a memoir and then became a fictional suspense thriller. Blamed for a crime he did not commit while serving in Vietnam, his country considers him a traitor. Ethan Card is a loyal U.S. Marine desperate to prove his innocence or he will never go home again.

And the woman he loves and wants to save was trained to hate and kill Americans.

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9 thoughts on “The Realty of Honest Reviews and Book Blog Tours

  1. My experience with blog tours have been mixed. I always get at least one or two hosts that don’t follow through what they have signed up to do, and at least one of those tends to be a a reviewer. That said, sometimes (I find) that they don’t even bother to pay attention to what they are signing up for. Example: I had one reviewer (from my blog tour of Shady Deals) complain that she couldn’t find the mystery in my book. I imagine not since I don’t write mysteries, and the book was listed as a romantic suspense on the tour sign up–not a mystery. I’m not sure who said it, but I think it is true: All writers go to Heaven because they’ve done their time in hell with publishers and reviewers. Have a great day Lloyd, see you on twitter!

    • Thank you for the comment. It’s true, book blog tours are risky. A few don’t follow through and some agree to review the book even when warned them that there’s graphic sex and violence, and then they don’t like the graphic sex and violence.

  2. You are right:we can never judge how someone will react to our work.Disappointing though, as clearly your book indicates your military background, that a reviewer couldn’t finish it. I’d have thought the content would be fairly self-evident.
    Mind, I have seen reviews on Amazon where the ”reviewer” has lambasted the writer for what the book was NOT! I am astonished at the inability of some readers not to take on board what a work IS and run with that. Good luck with other and better reviewers!

  3. My book Troll, is a prehistorical fictional discussion of the origins of racism and fear of the others… I was recently asked to submit a copy for review to the Kindle Review Board, which I was very pleased to do. The reviewer opens the review by suggesting that I came very close to disrespecting “our dark-skinned brethren from where the sea never freezes”. They went on to say that the story and characters and plotting were all enjoyable, but only three stars were left. I assume that somewhere inside, the reviewer read something they misunderstood, as there is no “disrespecting of any darker-skinned brethren” anywhere in the book. So there it is. When you offer your book to be reviewed, assuming that the reader is an adult who can deal with things they don’t understand, or things they don’t appreciate (like wartime violence), is asking too much. They actually told readers to buy my NEXT book. I’m still trying to understand, but maybe the smart way to proceed is to forget it and move on.

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